What follows is strictly the author’s take on each of the 3 Hyundai Genesis Coupes shown at SEMA in terms of aesthetics, functionality and fun factor.

Of the three, HKS did the best job, bar none.  It mixed understated aesthetic aggression along with some really choice technical mods to present the most cohesive of the three Coupes on display.  RMR’s Coupe seems to be more an exercise in showing off the fabrication skills of the shop, while Street Concepts’ camo’d, monster-winged, auto-tranny’d Coupe seems the perfect choice for hardparkin’ fanboi’s.

HKS’s Coupe:

(picture borrowed from Autoblog hey, at least I’m giving credit…unlike some places that I won’t name) 

KENSTYLE did the bodywork, and while they list the ground effects as ‘wide body’ I don’t think they altered the factory front or rear quarter panels.  What they have done, quite nicely, if a bit boy-racerish, is to sharpen the rounded edges of the factory front bumper, integrating a clean CF lip.  The opening for the FMIC, while I’m sure is quite functional, is a little too much ‘gaping whole’ for my tastes.

The wheels are Volks, which you’ve undoubtedly seen before.  What’s interesting, however, is what they’re wrapped in.  The 19″ wheels are wrapped in 235/40/19 rubber up front and 265/35/19 rear.  I’m sure with some extra massaging, squeezing even wider rubber shouldn’t be an issue.  Thanks Hyundai!

This pic, borrowed from GenesisForums.org, shows what’s going on under the hood:

There’s a giant shrowd in the way, but what lies underneath it is what we’re after.  Strapped to the 2.0l engine is HKS’s own GT2835R Turbo, good for ~400whp.  What we can’t see, though, is the tubular manifold that it’s bolted to, nor any of the intercooler piping.

HKS makes no mention of a clutch upgrade, so we’ll just have to wait and see on that.

Rounding off the upgrades is an HKS catback. and Hipermax III coilovers.  Engine management is controlled by an F-CON.

All of these power goodies bring to mind more questions than they answer, really.  Is the car drivable? Is there an uprated clutch available for it?  What’s the differential look like?  I don’t expect it to be Toyota 2JZ stout, but something strong than Honda’s S2000 would be nice.  Time will tell.

Good job HKS.